This is Buzzinga Digital
June 17, 2014
An exhaustive look at what Buzzinga is and what Buzzinga does. We’d love to discuss your requirement. Get in touch – Tarun Durga : +91 9930709028 | Yashraj Vakil : +91 9004570001.
A Springboard for Brand Stories
June 16, 2014
Everybody loves a good story and as a brand custodian / promoter, it is very important to know the value of a good narrative. Simply put, stories bridge the gap between the brand and its audiences. Stories breakdown abstract facts into emotionally evocative bits, and we are all emotional creatures. This is a short refresher […]
Two plus Two equals Five
June 2, 2014
two plus two equals four, any more and it’s human, the parliament of my circuits, the apparatus of my brain as complex as all the atoms in a sand grain, wider than horizons, stretching from the fingers of one hand to the other, can still not bridge the distance between one drink and too many, […]
Smell | A Poem
May 27, 2014
My grandfather’s house would magnify time till It trickled like ketchup, And we were too young to refuse The bitter peel of orange summer Year after year, But one year The whiff of old books led us To the bedside chest, And its bruised treasures, A stack of old magazines peeling Off pages after pages […]
How to be Friendly
November 19, 2013
A Primer for Brands to be more Interesting to Humans We are no stranger to friendship. We accumulate friends all the time. From the first awkward, hyper aware conversation, to the comforting click of cogs falling into place, friendship truly enriches our lives. We are all influencers to somebody — sharing our world view, adopting another, aligning […]
Heartvertising is Sunshine
November 13, 2013
Every now and then we meet a client who truly makes us happy. A paint manufacturing brand we work with wanted an idea for Children’s Day on 14th November. As is usually the case we went back with a bouquet of ideas ranging from mundane brand building activities to a truly meaningful activation. This is […]
You are Not a Writer
November 12, 2013
Till You are a Reader. It’s like wanting to play the guitar without really being interested in music. Sure, you can fiddle with it, even learn a few chords. But you probably won’t be very good at making your own songs. That’s where the magic lies. To create awesomeness, you have to get into it […]
On Being Curious & Rediscovering Astonishment
November 12, 2013
One evening in early 2012, my wife asked me what was it that I missed most about myself. I had returned with an MA in Design Studies. It had been a year of extensive research and discovery, an indulgent year. It was spent meeting new people and learning about new things. And now there was […]
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